Double Z Media will work with your analytics software to set up goals, tracking and conversion pixels on website to track performance by tactic, ad creative, and audience segment.

We provide our clients with customized dashboards to see paid ad performance including KPIs in real time and includes the relevant creative so you can see how multiple ads are performing side by side.

Double Z sends weekly updates addressing all online marketing and search engine marketing optimizations made to maximize the KPIs as identified per tactic (including impressions, reach, etc. as applicable)

We host virtual or in-person meetings to walk our clients through monthly reports that will address campaign metrics, how they compare with national trends and industry standards, provide insights and key-learnings, explain optimizations, and discuss next steps/recommendations to reach campaign goals.  

Double Z Media provides semi-annual recaps that are designed for non-marketing C-suite management with data visualization and easy-to-understand terminology, showing a clear path from awareness to conversions and ROI.

Annually we build a custom plan for the upcoming year based on insights and learnings from completed campaigns.