Vertical vs. Square: The Changing Landscape of Social Media Content

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Dive deep into the ever-evolving world of social media as we explore the nuances between stories, reels, and newsfeed ads. Laura and Lisa shed light on the power of vertical videos, the art of crafting compelling content, and the strategies behind effective advertising. Whether you're a seasoned digital marketer or just dipping your toes into the vast ocean of social media, this episode offers invaluable insights that can transform your approach and elevate your digital game.

Chapters:

• 00:00:00 - Kickstarting the Social Media Strategy Deep Dive
• 00:02:15 - Stories vs. Reels: Deciphering Best Practices for Paid Campaigns
• 00:06:03 - Harnessing the Power of Newsfeed Ads: Unlocking Creativity and Engagement

Links and Resources:

• Subscribe to our newsletter here
• Laura Szczes on LinkedIn
• Lisa Wekellis on LinkedIn
• Double Z Media Website
• Double Z Media on LinkedIn

Thanks so much for joining us this week. Want to subscribe to Paid Media Playbook? Have some feedback you’d like to share? Connect with us on Apple Podcasts and leave us a review!

We hope you enjoy this episode!

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Best Regards,

Laura Szczes

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P.S. Ready to unlock the full potential of paid ads for your business? Double Z Media is offering a free paid ads strategy session for your company. Limited slots available.

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Click here to claim your free strategy session

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